WHEN DO FANS MATTER
In a very short
time the internet has brought the world just a keyboard stroke away from one
another. Passionate genre fans have used the internet to form huge fans
clubs, bbs services and fan created sites. These fans have created such an
impact that studios and networks have been attacking those websites -
websites that have material deemed sensitive by the corporate jocks.
The execs have noticed us... but are we important to
them? Do we matter? Are we taken serious? Judging between their actions and
the rate at which new series are cancelled today, they don't. Studios
and the networks have yet to say the unthinkable... "Hey, what do the
fans want?"
Today, there are more campaigns to revive, resurrect and
save more series than ever before. Fans are actually talking with cast, crew
and creators of their favorite shows, lending support and sharing news with
each other. When it comes to campaigns the fans are leaving almost no stone
un-turned. They're taking ads in the trade papers, email campaigns, writing
campaigns and conventions. These caring fans are letting their wants
and desires be known on the bulletin board services. They are doing
everything in their power to let their voices be heard, almost.
Who's on the campaign trail now? Well, there's a movement
to save the proposed 'Battlestar Galactica' telefilm on Fox. The PREY fans
have been attempting to resurrect their show since it was cancelled years
ago. Now campaigns have been started to save the Invisible Man, and the
McMahoniacs trying to save Julian McMahon's character on Charmed (He's due
to be killed off by Aaron Spelling in the very near future).
Is anyone really listening to all the people? Are the studios,
the networks, or even the executives taking notice? So far, despite the
number of people involved in these campaigns nothing is happening. There
have been no last minute reprieves or series jumping channels after being
canned by their networks. Sure UPN had picked up Roswell, but that was due
more to the fact that the network thinking it could improve the ratings
rather than the fans - who have proven they won't support the show.
We're just that cute dog in the back yard. Throw us some
kind of bone and we'll be happy. Fans haven't done anything to affect the
wallet of these companies. It hasn't cost them anything by not listening to
the FANS. Sure, we have gotten more genre series year in and out than ever
before. But it that a good thing? Everyone has seen the quality of writing
on some of these series. Or should we say lack of writing. Writing that
has cost us some decent shows.
We have the power to cripple these people. We have
something that can bring them to their knees, at our feet. But... it takes one thing
many fans don't have. And that... is dedication. Not to the series or the
people on their favorite shows - But dedication to stay away as a group, not
as an individual.
How do we do this? It is called a network 'black out'.
What that is, is the fans using the internet to set a group of hours, days or
even weeks to stay away from the network their trying to get the attention
of. With the internet setting something like this up is so easy. It is so easy to spread the word, set up dates and really
truly make yourselves heard. Can it happen... sure it can. Will it happen? Why beat around the bush,
no it
won't. Most fans aren't willing to mess that one episode, or stay
away for an hour, much less one day or a week. Sure they'll boast
they'll do it, and tell you they did. But they didn't.
Many fans are fickle. When a series
ends they move on. The proof is all over the internet. Go to any series
listing on Yahoo and you'll find the internet is cluttered with abandoned
fan sites.
We can do the campaigns, write the letters, or sign the
campaigns. But until the fans really unite and work together hitting the
networks where it hurts we aren't going to be taken seriously.
tIn closing, there are many in the industry who care
about the fans. The actors, Some producers and even a few series creators like
Joss Whedon, J. Michael Stracynski and Grant Rosenberg. These gentleman are always
communicating with the fans and expressing their appreciation. These are
people who care. When do the studios and networks care? Will they care? And
will we ever be able to make a difference in what we get? Maybe, someday...
Tim
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